Honestly for me, I would love to see the development of the character. That they be a normal person (not with some stupid power that they were born with that makes them OP), someone who's realistic (they get mad, depressed, they get hurt etc). I'm tired of those mc's with the same superhero personality. I want this person to have a strong mentality, but also is someone who wavers from them a bit (self-doubt, etc). They need to have some good character development, and honestly I love the villain thing you've got going on.
I would love to see a strong realistic fl that has pretty realistic emotions and reactions. It really irks me when literally every isekai comic I've read always throw out the fact that fl only lived in the world for like, a month or so but is somehow already used to everything as if she didn't spend almost all of her life on earth and didn't had any loved ones, aspirations, and dreams.
I would also absolutely adore the fl if she first started as someone "naive, a bit smart, can handle confrontaion well", something like a personality that could be well liked by readers, but as the story goes on and on, the fl becomes more cunning, manipulative and smarter as she learns the hard ways to survive in a world by herself. Something like the Akatsuki No Yona fl but like, more badass-er. Sorry if this is long!
I completely agree with your opinions!! I dropped I became the villainess empress of a novel a while ago because the plot was sort of boring after everyone knew she changed for good, i personally find 'Actually, i was the real one' very nice because you can really see character development in kiera, of she finally putting away her one sided affection to her father and opening up more to the people around her! I also love how she was sort of naive when she fell in love the cheating dude (forgot his name loll) because its more relatable, I also find the plot good as the appearance of the climax ( when cosette appears ) doesn't come too soon as in I became the villainess empress of a novel! It keep us readers yearning and wanting more and more which also reminds me of remarried empress because the best part still hasnt come yet ლ(´ڡ`ლ)
And feel free to drop more opinions!! I really enjoy reading them and it really helps a lot!!
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What do u guys think are the qualities of a likeable female lead to you? Do u guys prefer like strong villainesss who fight for revenge or like sth else? My friend wants to write an isekai novel inspirations and i wanna help as much as I can ٩(๑❛ᴗ❛๑)۶