beta
He is a jerk, ok? Don't get it confused, he's a rich fuckboy, a spoiled one at that, don't don't get treated like that irl. Gotta set things straight.
Now, onto the chasing, he's no unfeeling, nor is he dumb. He knows he is set up for life and no bad habits beside one night stands (look out for STDs and people). He seems to have/had emotional problems, maybe past relationships (with people in general), from how he is not bothered by his reputation and cares little if they see him as a money bag. Most importantly, me thinks he is avoiding haneum at class to not ruin his reputation as well.
A jerk personality, but a responsible jerk.